Starting in February 2024, Gmail and Yahoo require those who send bulk email to have a DMARC record associated with their sending domain.
This DMARC record does not have to be complicated. A minimal DMARC record will meet the standard set by these providers.
When editing your DNS, create a TXT record for your sending domain.
It's very similar to creating an SPF record.
In the type of record, you will choose or type:
TXT
The field labeled Host's content will be determined by your provider's instructions (registrar or nameserver).
It may be simply: _dmarc
Or it may be: _dmarc.<sendingdomain>
Value: v=DMARC1; p=none;
To illustrate, in GoDaddy, the Host entry does not include the sending domain.
If a provider wanted the sending domain and it was being set up for FeedBlitz.com, it would look like this:\
_dmarc.feedblitz
Here are instructions for creating TXT entries by provider.
- 1&1
- BlueHost
- Cloudflare - please note that they have both a DMARC generator, linked in the article. that will create a strict DMARC policy and the ability to create a TXT record, as illustrated in this article. Do use the proxy setting on any records created for authentication.
- DreamHost
- GoDaddy
- Hostgator
- Hostinger
- Hover
- Namecheap
- NameHero
If you have any questions, please don't hesitate to let us know. You can find all of our great support resources and how to get in touch with us via email, chat, or phone on our Support Page.